04:37
Seasonal Campaign Ideas for Nonprofits
by WholeWhale
2 weeks ago ∗ Views: 30
No matter the season, you'll want to gather momentum for your organization by planning awareness and fundraising campaigns throughout the year.
03:59
Five questions to ask yourself before starting a podcast
by WholeWhale
4 weeks ago ∗ Views: 17
New data suggests about one-third of all Americans have experienced listening to a podcast, but the popularity doesn't necessarily mean a podcast is t...
02:01
How nonprofits can take advantage of the paradox of choice
by WholeWhale
4 weeks ago ∗ Views: 22
You may be familiar with the concept of the paradox of choice. It's the idea that sometimes, less is more and customers will be more likely to buy whe...
03:45
Know Your Audience: Four Ways To Measure Your Potential Market Size
by WholeWhale
2 months ago ∗ Views: 77
Curious how many people your organization could potentially reach? Considering expanding to a new area or focus? Whole Whale Chief Whaler George ...
04:27
How to launch a website
by WholeWhale
3 months ago ∗ Views: 108
Figuring out all the steps to perfect your site before a relaunch can be stressful, but we have created a relaunch checklist to help ease the process....
03:43
How to find the Keyword Competitive Index
by WholeWhale
3 months ago ∗ Views: 59
Do you want to show up in organic search but you are not sure which keywords to rank for? Luckily, we've got a tool for you called Keyword Competitive...
03:38
Simple data visualization tips for nonprofits
by WholeWhale
3 months ago ∗ Views: 60
Data visualization is an effective way to communicate your nonprofits impact because humans are able to process images 60000x faster than we can proce...
04:04
Eats, Shoots, and Leaves Your Site: 7 Data Grammar Mistakes To Avoid
by WholeWhale
3 months ago ∗ Views: 82
Before you start talking about data and sharing it with clients, you have to know the lingo. It can be tricky and sometimes confusing, so we're giving...
03:10
How to Segment your Emails
by WholeWhale
3 months ago ∗ Views: 106
Being a newsletter subscriber can be like Goldilocks and the Three Bears. One newsletter sends way too frequently, one never sends anything you want t...
02:41
How To Write An Excellent Email Subject Line
by WholeWhale
4 months ago ∗ Views: 576
Why send an email if no one is going to read it? Most nonprofits spend 95% of their time on the body copy content of an email, but without a catchy su...
56:11
WWULive Webinar: Creating Cause Marketing Partnerships with Meaning
by WholeWhale
4 months ago ∗ Views: 68
In this Whole Whale U Webinar, join Samra Brouk of DoSomething.org, George Weiner and Meredith Esquivel to talk about creating cause marketing ...
04:08
Email Template Design Tips for Nonprofits
by WholeWhale
5 months ago ∗ Views: 122
When it comes to design, there is a lot of talk about websites, but not a lot on email templates. But now, we have got you covered with our top tips o...
02:14
Do More With Google Analytics: How To Set Up Search Console
by WholeWhale
5 months ago ∗ Views: 175
Elevate your Google Analytics by setting up Google Search Console, an awesome tool that shows you how your website is doing in organic search. See wha...
56:55
WWULive Webinar: 7 Key Questions to ask your Google Analytics
by WholeWhale
6 months ago ∗ Views: 97
So you are already using Google Analytics and are familiar with the basic terminology. But are you ready to take your analysis up a notch for your yea...
34:14
WWULive Event: Using Analytics to Target High-Value Donors
by WholeWhale
7 months ago ∗ Views: 51
Familiarity is a powerful factor in human decision making, something that top brands have known for many years. If we have a base level of familiarity...